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Joe Roth 40th Anniversary Memorial
"I don't know a story that matches the Joe Roth story" - Dick Vermeil
Joe Roth's No. 12 is the only retired number in Cal football history. Joe was good at playing quarterback - he may have been the best in the country - but it wasn't what made him great. On the 40th anniversary of Joe's last season, Cal asks you to help us raise $12,000 for the football fund in his honor.
In honor of Joe, we ask the Cal Family to help ensure that we continue to create a positive culture that inspires young men both on and off the field. Gifts to The Friends of Cal Football fund in memory of Joe Roth will help fund scholarships and basic operational costs that directly support a well-rounded student-athlete experience.
A transfer student from Grossmont College in San Diego, Joe dazzled Cal fans and professional scouts during the 1975 and 1976 seasons. In January 1977, Joe revealed that he was battling melanoma for the second time in his brief 21 years. Most who knew him best agree that Joe played the 1976 season knowing that the cancer had returned. Joe persevered through incredible pain and managed to turn in a paper just ten days before he passed away in February 1977. His courage, humility, and leadership remain an inspiration to the entire Cal Family. Please make a gift to help honor Joe today.
$100
Social Media Shoutout
You get a tweet from @JoeRothFilm, the official account of "Don't Quit: The Joe Roth Story"
$500
Signed "Don't Quit" Poster
You receive a "Don't Quit" movie poster personalized and signed by a member of the Cal football team
$1,000
Cal Basketball Reception
Attend a pregame reception with Cal football players at Haas Pavilion before a Cal Men's Basketball game.
$2,500
Joe Roth Campus Tour
A personalized tour of Berkeley campus highlighting key locations in Joe's remarkable life as a Golden Bear. Led by the creators of "Don't Quit: The Joe Roth Story"