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The Cameron Institute 2024 Donor Challenge

Participation Drive
32 Donors
64%
Towards goal of 50 Donors
$7,180.00 Raised
Project has ended
Project ended on October 31, at 11:59 PM PDT
Project Owners

Cameron Institute for Student-Athlete Development

Welcome to our month-long crowdfunding effort to support the Cameron Institute for Student-Athlete Development at the University of California, Berkeley. We hope to secure support from at least 50 donors in the month of October from our loyal alumni, student-athlete parents, The Golden Bear Network Members, and everyone in between!  

The Cameron Institute is a world-class model for growth and achievement in Intercollegiate Athletics. The institute is guided by the vision of positioning 900 student-athletes to perform to their full potential and thrive for a lifetime through The California Way model. Launched in the Fall of 2020, the Cameron Institute was founded thanks to a generous $12.5 million endowment established by C. Bryan Cameron. Led by an 11-person team grounded in the values of excellence, trust, growth, and clarity, the Cameron Institute strives to be an exemplary student-athlete development model within Cal Athletics and college athletics departments throughout the country.   

The California Way is delivered through high-impact specialized services across three pillars: 

  • Career Development
  • Community Engagement
  • Mental Performance

The services are delivered in the following formats: 1:1 Advising/Consultation, Small Group & Team Sessions, Experiences, and asynchronously through Online Platforms: The Golden Bear Network, Community Engagement Hub, and the Calm app. Services are delivered to meet or exceed the expectations of student-athletes and coaches and are guided by an exceptional group of practitioners from various backgrounds and professional experiences.  

Gifts to the Cameron Institute support the operational needs of the program and ensure Cal student-athletes have the resources they need to be successful in competition, in the classroom, and in life beyond Cal. 

Here is a list of gift amounts and what a gift that size could support:

$10 - Calm App Subscription

$30 - Mental Performance Technology

$50 - Sponsor a Student-Athlete Advisory Committee Representative

$150 - DiSC Assessment for Athletes

$500 - Student-Athlete Advisory Committee

$1,600 - Mentorship Program Experience    

$2,000  - Community Engagement Event

These are rough estimates only, and actual expenditures may vary. Your donation helps cover the costs of the items mentioned above by providing general support to the Cameron Institute.

Thank you, and GO BEARS!


Career Development

Community Engagement

Mental Performance


Learn more about the Cameron Institute.


WEBSITE CalBears.com/CameronInstitute

TWITTER @CalCameronInst

INSTAGRAM @CalCameronInst

YOUTUBE CalBears.com/CameronYT

NETWORK GoldenBearNetwork.com

COMMUNITY ENGAGEMENT HUB calbea.rs/community-hub

EMAIL CameronInstitute@berkeley.edu

Our way
of Thanking You

$100

Thank You Video Message

With a gift of at least $100 you receive a video message from Dr. Marissa Nichols, Senior Associate Athletics Director, Student-Athlete Experience and Director of the Cameron Institute.

7 of 100 Claimed
Estimated Delivery: November 2024

$250

Football Tailgate Access

With a gift of at least $250 you will have access to the Cal Athletics Fund's tailgate at each home game during the 2025 Cal football season. You will also receive the $100 perk of a Thank You video message from Dr. Marissa Nichols!

3 of 100 Claimed
Estimated Delivery: August 2025

$1,000

Social Media Shout Out

With a gift of at least $1,000 you will be personally thanked on the Cameron Institute social media platforms for your support of this crowdfunding campaign. You will also receive the $100 perk of a Thank You video message from Dr. Marissa Nichols and the $250 perk of Cal Athletics Fund tailgate access during the 2025 Cal football season.

2 of 10 Claimed
Estimated Delivery: November 2024
Our Crowdfunding Groups