Dear Renklikoy supporters,
The past couple months have been very busy and very eventful. We took part in two business modeling courses at Berkeley, Impact Disco and Social Lean Launchpad, and used our project time and meetings with mentors to continue to refine our model. As part of our most recent revision, Renklikoy will first launch by selling fresh jams produced by survivors of domestic violence, and will vertically integrate back to the farm as the business scales. By putting our focus first on specialty food products, we will be able to immediately generate a sustainable income for these women while also building a mission-centric brand. This model has been well received thus far, and we have already secured 100+ pre-orders of our jams!
We officially launched our sale of jams on December 21 and have finalized our logo and branding. To commemorate our launch, the two founders, arranged a photo shoot showcasing Renklikoy's holiday jam selection.
Finally, we will be competing in the coming months in two premier Berkeley competitions: the LAUNCH Accelerator and the Global Social Venture Competition. Thank you so much for all of your help, we look forward to keeping you posted on our future progress.